Top Business Trends To Be Aware Of In 2020

The business landscape is changing all of the time, and this has never been truer than in 2020. After all, it has been a rollercoaster of a year, and we’ve still got five months left! With that in mind, let’s explore some of the top business trends of 2020 in further detail.

Mailing Lists

Some entrepreneurs and business leaders make a tragic mistake when they think about telemarketing data lists. They assume that only their own telemarketing lists, which they have compiled from their own past customers will produce the results they need. It is true that your customer list consists of people who have already purchased from you in the past and are therefore likely to respond well to direct mail marketing in the future. The problem with this approach is that there are many other potential customers who aren’t already buying from you. You can target them through advertising campaigns and slowly some of them will become your customers, but this approach takes time, and can work out very expensive. What would be more cost-effective for most companies is directly targeting the potential customers who they know to have similar needs and characteristics to their existing customers. 

If these new people possess the same needs as the existing customers then the probability of them purchasing similar services or products is much higher than average. Accessing these telemarketing lists is not as difficult as many business owners think, and buying access to a telemarketing list is often a very smart business move. 

Well constructed telemarketing data lists are essential to any direct marketing campaign, but even with a good list, it would be unrealistic to expect everyone on the list to respond positively to your message. There are many reasons that your message may not get through, the most likely explanation for receiving no response is that the recipient didn’t see the message. Messages can get missed due to their arrival at a time when the recipient is engaged in other tasks, or because there are other apparently more urgent messages to be responded to first.

It is also possible that the person who receives the message may not actually need your services. Perhaps their circumstances have very recently changed, or they have just purchased a similar product or service elsewhere. A good response rate from a mailing list would be anything above 2%. If you get a response lower than that then it is probable that you are doing something wrong and should consider changing something. Perhaps your prices are too high, or it may be that you are simply targeting the wrong people with your consumer data list. There is no point in submitting your message to those who are aren’t interested. It is vital that you take the time to produce a list of potential new customers who have identical or similar traits to your existing customers.

3D Printing Services

In this day and age 3D printing is no longer a niche territory. As more and more people learn to unlock its immense potential, the 3D printing services industry will only continue to grow. So now is a good time to learn a bit about what the benefits of this technology are and how they can apply to you. 

First off, 3D printing allows for mass customisation. This means that you can personalise products to such a degree that they fit the needs of each and every user, without seeing a corresponding increase in costs. Due to the possibilities inherent in digital environments, products with a high degree of complexity can easily be designed and brought to fruition, something that likely would’ve required immense resources in the past. New combinations of materials along with innovative shapes and sizes are being discovered every day, allowing for maximum flexibility and creativity in design. What’s more, this technology is substantially more environmentally friendly than traditional manufacturing by virtue of creating less waste and promoting more sustainable products. 

Despite all the possibilities, it’s worth noting that the technology itself is also highly accessible. Indeed, anyone can try their hand at designing something and see how it works for themselves. And, with quick production another highlight of 3D printing service, mistakes are easy to brush off, not to mention much less cost-prohibitive. Whereas it previously might’ve taken several weeks or even months to produce something through traditional means, 3D printing allows for items to be manufactured rapidly, usually in a matter of hours. 

All in all, it’s a good bet that 3D printing will continue to evolve and become ever-present in daily life over the next few years. By opting for high-quality 3D printing services you can unleash your inner artist as well as your inner businessman, thus taking an active part in technology’s latest revolution.

Drones

The use of drones is something we are noticing more and more in businesses across the world, and in different sectors as well. This is because the possibilities are well and truly endless when it comes to drones.

If you take a look at DrDrone.ca, you will be able to find out much more information about drones, as well as the different models available today. Nevertheless, we will give you some insight into the sheer power of using a drone at your business! 

Drones can be used to make deliveries, as well as assisting with safety inspections in hard-to-reach areas. They are also beneficial in terms of rescue operations, property photography, and event filmography. Drones are used in the military as well! It is amazing to see the impact they are having across all sectors, so you will certainly want to capitalise on this before it is too late.

So there you have it: an insight into some of the trends that are making a big impact throughout 2020. There is no denying that 2020 has been a bit of a strange year. However, rather than focusing on what we can’t do during this difficult time, we should focus on what we are able to do. Assessing the current trends and determining how to move your business forward is a great representation of this.