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Matt Sweetwood

Matt Sweetwood is known for his innovative and transformative ideas as a marketing, social media and business-development consultant. He has experienced professional and personal success as an award-winning marketer and CMO club member and as president of Unique Photo, through his reinvention of the modern camera superstore. Sweetwood is currently writing his first book, Man Up, and is a regular contributor on national TV and to several publications in the business, social media, marketing. parenting, ethics and politics arenas.

What You Need to Know to Create a Bestselling Book

I have completed the long and arduous journey and recently had my book, “Leader of the Pack” reach number one in self-help, new releases on Amazon. Now I get to brag about having a bestselling book and share how I made it happen. So, here are some the techniques I learned along the way that you’ll need to create your best-selling book:

4 Instagram Power Users From 4 Continents Tell How They Grow Their Business

Here in the U.S we like to think were the king of everything, but the numbers show there are 8 times as many active Instagram users outside the U.S. I previously wrote about 13 power tips from six successful U.S. based Instagrammers. So, I decided to reach out to four business power users on four different continents and ask their thoughts on the value of Instagram in their region and some of their best tips. Here’s what they told me:

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