If you have never looked much into the world of video marketing, it is something that you will certainly want to consider. Used properly, this form of marketing can be incredibly effective.
This message is a warning to all business owners, especially solopreneurs: there are bad people out there and they are always coming up with new ways to take you.
Unpacking and talking about Iblazr2 WIRELESS LED Flash.
I May Have Left The Photo Retail Business, But I Still Love Photography It was exactly on my birthday in August, two years ago, that I signed the papers that allowed me to exit the photo retail business. I found a sense of irony that it happened by […]
NYC Photo Walk in Lower Manhattan
Matt Sweetwood, a LUMIX sponsored photographer, introduces you to the new LUMIX DMC LX10.
Please enjoy this video where I discuss the re-invention of the camera store and photography business I operated for 28 years and my new role as US CEO of the new social media platform, beBee.com – and why personal branding is a crucial part of being successful in today’s connected world.
If you are running a photo retail store, I don’t have to tell you 2016 was a difficult year for photo retailers. If natural disasters killing camera production and supply wasn’t bad enough, we had Amazon adding same-day delivery to major markets—trying to compete directly with the instant gratification one gets from buying locally.
Communicating in an entertaining and informative way is key to making it all work. So in “Profit from Education III,” we’ll look at the 15 steps necessary to effectively market your education program and turn that classroom into a profit maker.
In Profit from Education II, I address the steps, tricks and techniques a photo retailer should take to build an effective and winning education curriculum.