Matt Sweetwood is known for his innovative and transformative ideas as a marketing, social media and business-development consultant. He has experienced professional and personal success as an award-winning marketer and CMO club member and as president of Unique Photo, through his reinvention of the modern camera superstore. Sweetwood is currently writing his first book, Man Up, and is a regular contributor on national TV and to several publications in the business, social media, marketing. parenting, ethics and politics arenas.
A new Kaplan study suggests that college admissions officers have less interest in checking applicants’ social media activity when reviewing applications.
They say that charity starts at home. Here are three simple ideas that can make a massive difference to the lives of others in your community.
Running a workplace can be costly, and when you’re trying to utilize any profits that come into the business, there are certainly a lot that can be done when you want to reduce these costs.
Knowing how to deal with business downtime the smart way is an absolute must. This way, you may come up with ways to improve your business processes and practices, and even become a better business owner yourself.
By “cutting the wheat from the chaff,” we could actually be hamstringing the growth of industry in the nation. Instead, it could be better to foster the aspiring entrepreneurs of tomorrow, but how do you do it?
Since technology plays such an essential role in business operation today, you cannot achieve a competitive edge, increase productivity and accelerate your business’ growth if you don’t have an able IT management partner.
Cloud computing is one of the most important technology solutions out there right now because it can save your business a lot of money and boost productivity in a big way. It also allows for more flexible working practices…
An injury in the workplace can be a traumatic and life-changing experience. Whether you worked in an office or on a busy factory floor when the accident occurred, you need to take certain steps to come back from this event.
If you’re an entrepreneur, however – or for that matter any sort of professional – there are plenty of good reasons why you should actually pay attention to things like wearing a sharp suit, arranging good lighting and water effects for your events, and so on.
Without money, you don’t really have a business, at best you have a very expensive hobby. The problem is that far too many small businesses waste huge amounts of money on things that could easily be avoided…