How To Create an Awesome Website That Your Visitors Will Want to Return To
Have you ever visited a website and found it really lacking in any kind of content? Perhaps you realised that there’s no content that you care about, or maybe there isn’t anything positive to talk about in terms of the design. This is fairly common nowadays because it’s so easy to create a website. All it takes is a few clicks on your favourite website builder of choice. You can load a template, make some tweaks, then you suddenly have a functional website.
However, it’s the content that matters. If you don’t have any good content on your website for people to care about, then you’re not going to attract audiences and they aren’t going to come back. So what can you do in this situation? How do you create an awesome website that people want to return to?
Make your website more dynamic
Perhaps one of the best ways to make your website more interesting is to focus on making it more dynamic. For example, you can use development tools like the OMDb API to add live data and statistics that your visitors can look through. In the case of the OMDb API, you could have a website that talks about all of your favourite movies and at the end of each post, you can add the information from the Open Movie Database such as a list of actors, ratings given from other websites, and even the official running time.
This is a great way to give your audience more information, but it also means that they don’t need to visit other websites to get the facts and information they need. Your page becomes a more convenient place to get information and they don’t need other websites.
Create good original content
There’s not much to say about this other than to create content that you would personally like to see. If you wouldn’t want to read your own content, then you’re probably doing something wrong!
Focus on what you personally love to create and don’t just focus on what your audience likes. You need to imbue your work with a sense of passion and care that draws in audiences and makes them realise just how much you love doing what you’re doing.
Make the navigation as simple as possible
One of the most underrated aspects of good website design is navigation. It’s a surprisingly good way to drive more traffic to your website because people will actually enjoy using your website. Many sites these days have a maze of links which means it takes 5 or more clicks to reach what you want. This is really bad website design and you should ideally only ever need to click 2 or 3 times to find something from the home page.
In addition, adding a search bar can be a fantastic way to supplement easy navigation. It’s best to combine both of these features to make it easy to use your website and simple to find what your customers need.
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