With close to 4 billion people actively using different social media platforms, the digital world offers so much potential for businesses, as it makes available a vast pool of potential customers.
Running the social media side has become very important these days as there are so many eyes on these platforms. One slip-up could be very costly.
Succeeding on social media is easier said than done. Some companies, however, have managed it. Here are some of their stories…
It doesn’t matter whether you have an online or “real world” business; if you’re going to be successful, then your digital presence needs to be on point. If you get it right, then it’ll push more customers towards your business.
Marketing automation refers to the technologies and software platforms that are specifically designed to market effectively multiple channels online while automating repetitive tasks.
If you do not have a powerful and visible personal brand you are putting yourself at a disadvantage in almost every aspect of your professional, business and personal life.
Building on my own personal success, I share with you the 13 tips that will help make your live buzzes on beBee a big success for you and help you build your personal brand and business.
If you are running a photo retail store, I don’t have to tell you 2016 was a difficult year for photo retailers. If natural disasters killing camera production and supply wasn’t bad enough, we had Amazon adding same-day delivery to major markets—trying to compete directly with the instant gratification one gets from buying locally.
All our customers were going out of business, our product was losing margin, and our competition was growing – I had to do something. Our savior came in the form of social media – implementing a 2-brand strategy – using the power of my personal brand to magnify the company’s brand.
Job seeking has changed a lot over the past few years. Gone are the days of waiting for the Sunday newspaper to scour the job section for new opportunities. So, do you need to use social media to find a new job? Does having a powerful personal brand give you an edge in the job market?
If you are not using your personal Facebook to build awareness for yourself in the job market, you are missing out on a very powerful and free branding tool • 19% of companies had sourced new hires from Facebook and about 25% of HR professionals thought it was important to be on Facebook.