The Importance of Marketing for Your Small Business
If you’re going to run a small business, you’re going to have to lay focus on marketing. It’s absolutely essential for any business’ success – big or small.
What’s The Point Of Automating Your Marketing Activities?
Marketing automation refers to the technologies and software platforms that are specifically designed to market effectively multiple channels online while automating repetitive tasks.
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Does Your Business’ Social Media Have A Point?
Many businesses understand that they need to have a social media presence, but without a digital expert in the ranks, you could find yourself lacking direction and posting messages for the sake of posting, instead of having a clear thought process behind them.
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8 Reasons How a Powerful Personal Brand Will Make You Successful
If you do not have a powerful and visible personal brand you are putting yourself at a disadvantage in almost every aspect of your professional, business and personal life.
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20 Experts Answer: What’s Your #1 Sales Follow-Up Tip?
Still, there are unreached numbers and distant quotas. What could be done now–just a few weeks before the year ends–to seal the deal, or maybe even to put these deals in a better position for 2017?
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50 Marketing Thought Leaders Over 50
Matt Sweetwood among Brand Quarterly’s ’50 Marketing Thought Leaders Over 50 in 2016′!
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How to Run an Effective Social Media Employee Advocacy Program
If you can’t get engagement on your social media posts, get your employees to help. Every smart entrepreneur knows that you need to use social media to effectively market your business and your brand.
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LinkedIn’s Most Annoying Feature & How You Can Avoid It
On LinkedIn, on your birthday, the present they give you is a deluge of messages from you connections IN YOUR MESSAGE INBOX. Add that to the spam messages you get daily and the people thanking you for endorsements you actually didn’t give and you have an inbox that is fried.
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Retail Intelligence: Profit from Education
In 2006 I realized our photo distribution business at Unique Photo was in serious jeopardy. The conventional model of selling film, paper, chemistry and photographic accessories to photo retailers was no longer working. The future for us was bleak.
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8 Social Media Power Tips To Build Your Brand & Biz
All our customers were going out of business, our product was losing margin, and our competition was growing – I had to do something. Our savior came in the form of social media – implementing a 2-brand strategy – using the power of my personal brand to magnify the company’s brand.
