Is Safety Part Of Your Office Design Discussion?
When it comes to designing a workspace, what should be your number one consideration? …with a safety conscious mind, you can design a space that keeps you and your team in safe hands.
Overcoming a Fear of Flying to Help Expand Your Business’s Reach
Flying can easily strike fear into our hearts and prevent us from seeing the world.
Unfortunately, if you’re operating a successful business then you’ll eventually need to travel the world.
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How to Build Trust in Your Brand and Retain Customers
The importance of maintaining positive relationships with existing customers is a crucial element of long term success for businesses.
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What’s The Point Of Automating Your Marketing Activities?
Marketing automation refers to the technologies and software platforms that are specifically designed to market effectively multiple channels online while automating repetitive tasks.
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Why Your Business Probably Doesn’t Need Office Space
Why Your Business Probably Doesn’t Need Office Space Thinking of renting office space for your business? You probably don’t need to. As many companies are starting to realize, it makes more practical sense to do without an office and work from home. There may well be a certain […]
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Does Your Business’ Social Media Have A Point?
Many businesses understand that they need to have a social media presence, but without a digital expert in the ranks, you could find yourself lacking direction and posting messages for the sake of posting, instead of having a clear thought process behind them.
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How I Avoided Getting Taken by Scammers
This message is a warning to all business owners, especially solopreneurs: there are bad people out there and they are always coming up with new ways to take you.
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The 3 Underlying Principles of All Product Design
Product design is one of the most complex parts of any business and whether you are designing a tangible product or a service, you need to consider 3 basic principles of design first.
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Why These 3 Design Changes Can Improve Your Sales by 50% or More
Intuitive, attractive and functional design is the most powerful way for a business to stand out against the competition, grow, and build customer and client satisfaction.
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Your Social Media Profile Can Make the Difference Between Being Accepted or Rejected to Harvard
According to Kaplan Test Prep’s most recent survey of college admissions officers, more than two-thirds of colleges (68 percent) say that it’s “fair game” for them to visit applicants’ social media profiles…
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4 Female Entrepreneurs Share the Visions That Helped Make Them Successful
Here are four highly successful female entrepreneurs, and their business philosophies, who can be role models for anyone who wants to make it as an entrepreneur.
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What You Need to Know to Create a Bestselling Book
I have completed the long and arduous journey and recently had my book, “Leader of the Pack” reach number one in self-help, new releases on Amazon. Now I get to brag about having a bestselling book and share how I made it happen. So, here are some the techniques I learned along the way that you’ll need to create your best-selling book:
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Pictures from the “Leader of the Pack” Book Party
Pictures from the “Leader of the Pack” Book Party March 29, 2018 at Till & Sprocket NYC It was a wonderful night filled with good food & drink, meaningful conversation and a lively discussion about Matt’s new bestselling book,”Leader of the Pack” – The Self-Help Book that will change […]
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Pixelbook, the New High Performance Chromebook You Have to Have
I am very excited about the new high performance Chromebook. I have been waiting for a Chromebook with this set of feature to come along. I am headed out to BestBuy to get one this week!
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4 Instagram Power Users From 4 Continents Tell How They Grow Their Business
Here in the U.S we like to think were the king of everything, but the numbers show there are 8 times as many active Instagram users outside the U.S. I previously wrote about 13 power tips from six successful U.S. based Instagrammers. So, I decided to reach out to four business power users on four different continents and ask their thoughts on the value of Instagram in their region and some of their best tips. Here’s what they told me:
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The Do’s and Don’ts for Opening and Operating a Successful Startup
Originally published on Entrepreneur So, you have a great new idea or invention, and you are ready to open your startup business. You’ve been scared by the well-publicized statistic that 90% of startups fail. However, that is not true. A more believable number is that slightly more than 50% […]
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10 Customer Service Power Tips To Make Your Business a Winner
Fast, reliable, efficient, and effective customer service can be the difference between your company being a winner or loser in today’s highly competitive marketplace.
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10 Tips on How to Become a Thought Leader
Does the totality of your published content (articles, videos, podcasts, books, etc.) establish you as a Thought Leader?
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14 Tips to Help You Succeed in the New Underground World of Instagram
Here are 14 tips from 7 successful Instagrammers that will help you build a powerful and engaged Instagram:
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10 Social Media Tips for Students to Improve Their College Admission Chances
Here are my 10 social media tips for students to improve their college admission chances.
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E3: FOMO: The Fear Of Missing Out – Smart Phone and Other Tips to Overcome It – Sunday Night Live w/ Matt Sweetwood
FOMO: The Fear Of Missing Out – Smart Phone and Other Tips to Overcome It – Sunday Night Live w/ Matt Sweetwood
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My Daughter Just Graduated and Why I think She Needs a Powerful Personal Brand
Job seeking has changed a lot over the past few years. Gone are the days of waiting for the Sunday newspaper to scour the job section for new opportunities.
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The King David Award: The Highlight of Jewish Heritage Month in Washington D.C.
The King David Award ceremony was held at the U.S. Capitol on May 3rd. Past honorees have included such luminaries as Ronald Reagan, Margaret Thatcher, Dr, Henry Kissinger, Rudy Guliani, Kirk Douglas, Steven Speilberg, Alan Dershowitz, and many other industry leaders and philanthropists.
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It’s Official: beBee Producer Crushes Linkedin Pulse for Engagement
In today’s highly competitive world of article writing, everyone is looking for the best platform to have their work viewed, discussed and shared. So, I decided to perform a simple test on two of the largest professional network blogging platforms.
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8 Reasons How a Powerful Personal Brand Will Make You Successful
If you do not have a powerful and visible personal brand you are putting yourself at a disadvantage in almost every aspect of your professional, business and personal life.
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It’s Never Too Late to Get Your Graduate Degree
I admit it: I was Ph.D. program dropout. And apparently, a lot of other people are dropouts, too.
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13 Power Tips To Create The Best Live Video On beBee
Building on my own personal success, I share with you the 13 tips that will help make your live buzzes on beBee a big success for you and help you build your personal brand and business.
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How The Influencers Changed Advertising
Please enjoy this video where I discuss the re-invention of the camera store and photography business I operated for 28 years and my new role as US CEO of the new social media platform, beBee.com – and why personal branding is a crucial part of being successful in today’s connected world.
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12 Things Photo Retailers Should Do in 2017
If you are running a photo retail store, I don’t have to tell you 2016 was a difficult year for photo retailers. If natural disasters killing camera production and supply wasn’t bad enough, we had Amazon adding same-day delivery to major markets—trying to compete directly with the instant gratification one gets from buying locally.
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Retail Intelligence: Profit from Education III
Communicating in an entertaining and informative way is key to making it all work. So in “Profit from Education III,” we’ll look at the 15 steps necessary to effectively market your education program and turn that classroom into a profit maker.
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20 Experts Answer: What’s Your #1 Sales Follow-Up Tip?
Still, there are unreached numbers and distant quotas. What could be done now–just a few weeks before the year ends–to seal the deal, or maybe even to put these deals in a better position for 2017?
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10 Reasons Why Late to Bed and Late to Rise Can Make You Successful
10 Reasons Why Late to Bed and Late to Rise Can Make You Successful Published on Entrepreneur 11/16/16 There have been many articles about how getting up early is the key to success. The most well-known is one by Richard Branson, Why I Wake Up Early. Recently I […]
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The Man-Up Project Episode 12: Can online networking be as successful as in person ones?
In this podcast I ponder on whether there is a chance that we create online an environment where networking occurs the way humans naturally want it to.
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50 Marketing Thought Leaders Over 50
Matt Sweetwood among Brand Quarterly’s ’50 Marketing Thought Leaders Over 50 in 2016′!
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The Man-Up Project Episode 11: Getting Up Early Doesn’t Make You Successful
In this podcast I talk about why waking up early would never make me successful.
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Can Online Networking BEE as Successful as In-Person Networking?
Can Online Networking BEE as Successful as In-Person Networking? As the U.S. CEO beBee.com, a new professional social networking site with over 11 million worldwide users (Bees), I give a lot of thought to social media and networking. Since my goal is to get beBee to 100 million […]
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How to Make Your Resumé Stand Out?
This is a short and focused part of my interview with WNPV Radio about beBee.com and how to make a resumé that stands out
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How the beBee social network aims to get you hired
BeBee is an advertising-supported social network that wants to make online job search and personal branding easier for students and others.
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Retail Intelligence: Profit from Education II
In Profit from Education II, I address the steps, tricks and techniques a photo retailer should take to build an effective and winning education curriculum.
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How to Run an Effective Social Media Employee Advocacy Program
If you can’t get engagement on your social media posts, get your employees to help. Every smart entrepreneur knows that you need to use social media to effectively market your business and your brand.
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LinkedIn’s Most Annoying Feature & How You Can Avoid It
On LinkedIn, on your birthday, the present they give you is a deluge of messages from you connections IN YOUR MESSAGE INBOX. Add that to the spam messages you get daily and the people thanking you for endorsements you actually didn’t give and you have an inbox that is fried.
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How Male Bonding Builds Better Business
As a result, I have had a full schedule of high pressure power business meetings. Those who have participated in these kinds of meetings know how they typically go. You meet in some nondescript conference room, shake hands, greet each other, small talk for 30 seconds and get to the business at hand. When the business is done you shake hands and head off on your merry way.
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Retail Intelligence: Profit from Education
In 2006 I realized our photo distribution business at Unique Photo was in serious jeopardy. The conventional model of selling film, paper, chemistry and photographic accessories to photo retailers was no longer working. The future for us was bleak.
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8 Social Media Power Tips To Build Your Brand & Biz
All our customers were going out of business, our product was losing margin, and our competition was growing – I had to do something. Our savior came in the form of social media – implementing a 2-brand strategy – using the power of my personal brand to magnify the company’s brand.
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Who Would BEE the Winner in the Microsoft Buyout of LinkedIn?
Microsoft Corp. has agreed to buy LinkedIn Corp for a whopping $26.2 billion dollars. This combines the software giant and its cloud services with the world’s largest online professional network. It’s Microsoft’s biggest deal ever – by far. So who would the winner in this mega-deal be?
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5 Tips to Stand Out in a Crowded Job Market
Let’s say you are applying for a new job. You have a professional resume, a complete LinkedIn profile and you have lots of experience for the position. You wait to be called in for an interview but the call never comes. What could have happened?
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LinkedIn’s 1st Competitor? beBee Buzzes In
LinkedIn is the most widely used business networking site on the planet with more than 433 million worldwide users, including 128 million in the United States. They have a monopoly on the professional networking world, until now…
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Stop Answering Emails – It May Improve Your Life
I check my email multiple times an hour and my typical reply time is less than 30 minutes – unless I am very indisposed. When I ran my company, I had a communication rule that said every email had to be responded to within 4 hours – or else. So it came as a big surprise to me…
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13 Social Media Tips for Getting the Job You Want
Job seeking has changed a lot over the past few years. Gone are the days of waiting for the Sunday newspaper to scour the job section for new opportunities. So, do you need to use social media to find a new job? Does having a powerful personal brand give you an edge in the job market?
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The 6-Step Method for Managing Any Ethical Dilemma
Throughout our business and personal lives we are faced with dilemmas that place us in a win-lose. They force us to choose between saving one person’s job while costing another’s; causing one person to lose money while another gains; and hurting one friend while helping the other.
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Power Facebook Tips to Find Your Next Job
If you are not using your personal Facebook to build awareness for yourself in the job market, you are missing out on a very powerful and free branding tool • 19% of companies had sourced new hires from Facebook and about 25% of HR professionals thought it was important to be on Facebook.
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14 Power Facebook Tips to Build Your Brand
If you are not using your personal Facebook as a tool to build awareness for yourself or your company’s brand, you are missing out on arguably the world’s most powerful, free marketing tool. Facebook is used by more than half of the world’s online population…
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Why I Lead My Staff Like a Parent
I grew up in the New Jersey suburbs with typical boyish aspirations of being a football player, astronaut, fireman or Olympian. I didn’t consider growing up to be a leader. But it happened somehow… So here’s why I lead:
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10 Things Every Photo Retailer Should Do in 2016
Operating a photo retail store is hard. It’s hard work with long hours. It’s hard to make sales. It’s hard to find good employees. It’s hard to keep expenses down.. it’s just damn hard to make a profit—which if you could, would make everything else less hard.
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Was Steve Harvey’s Miss Universe Mistake a PR Stunt?
I have to admit, I had no idea the 2015 Miss Universe pageant was taking place this past Sunday. I found out about the contest when video replays hit the Internet. The big story was host Steve Harvey mistakenly naming Miss Colombia, Miss Universe, instead of the real winner, Miss Philippines.
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7 Social Media Techniques that Build Your Brand
Simply put: all our customers were going out of business, our product was losing margin, and our competition was growing in number, capability, and size. I had to do something or my family’s 60-year-old business would also be done.
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Blog Power: 6 Days from Submit to Pick-Up Truck
It took 6 days from the time my blog, “Hateful Sculpture in Milwaukee Needs to be Scrapped” posted until Jaume Plensa, a world famous artist, was compelled to remove his Spillover II sculpture.
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The Most Ingenious Photo Sharing App Since Facebook
In this video interview with Eddie Geller, CEO and Co-Founder of Tinybeans, and father of 4 boys, we discuss how his new revolutionary app addresses safety concerns and other shortcomings with the sharing of family photos.
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The Difference Between Great Leadership and Great Parenting
There’s no shortage of articles out there about what it takes to make a great leader and plenty of articles on what it takes to be a great parent. And maybe not that many folks who have figured out how to be great at either.
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Does Being a Parent Make You a Better Marketer?
The urgency I felt when my own children were suffering, unproductive and unhappy was greater than keeping my own job. This was a real creative problem unlike anything I knew before because the solutions are not linear. I had significant problems occur every day. They had to be solved.
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Chronic Parent Syndrome and Multitasking on Steroids
One of the personality traits that successful parents develop is the ability to multitask. I don’t mean the normal kind of multitasking that one does at work where you complete an expense report while on the phone with the copier salesperson. I mean the kind of “multitasking on steroids” that allows you to handle multiple children at varying age levels, while having little sleep for extended periods of time.
