Let’s look at some old-school ways to bring in new customers right now, that really work.
Digital marketing has become an essential aspect of modern-day business.
It doesn’t matter how great your product or service is if nobody knows about it.
You’ve been working on this product for months, maybe even years. You’re ready to launch
How can you make your business stand out in a crowded market?
Marketing is one of the biggest parts of your business and also one of the most important.
Marketing can take a lot of time, and if you have a lot of other things to do, it’s easy to put it at the bottom of your to-do list.
As a business owner, you know that online marketing is essential for your success.
If you feel like you’ve reached a dead end with your marketing efforts, it can be very demotivating.
Are you satisfied with your website’s lead conversion rates? If not, you’re not alone.
As a business owner, you know that staying ahead of the competition is essential to your success.
To be in the position to create useful and engaging content is important for a business…
You want to believe that your marketing strategy is working, you don’t want to believe that the whole thing is crumbling beneath your feet.
Everybody has to differentiate themselves from their competitors.
There is nothing more painful for a business to realize that their marketing strategy is incorrect.
When your advertising isn’t up to scratch, it means that your business can’t compete and can’t achieve the things that you know it should achieve.
Marketing is one of the most important parts of any business, and there is a lot to consider here.
Marketing your business can be difficult if you’re not experienced in this field. You know that you need to get your message out there, but you’re not quite sure which mediums will work best and get you the most new customers.
Once you’ve identified a scaling opportunity, whether it’s a new location, offering a new product or service, or something else entirely, you have to next figure out what it takes to get there. Here, we’re going to look at examples…
Marketing automation refers to the technologies and software platforms that are specifically designed to market effectively multiple channels online while automating repetitive tasks.
Here in the U.S we like to think were the king of everything, but the numbers show there are 8 times as many active Instagram users outside the U.S. I previously wrote about 13 power tips from six successful U.S. based Instagrammers. So, I decided to reach out to four business power users on four different continents and ask their thoughts on the value of Instagram in their region and some of their best tips. Here’s what they told me:
Please enjoy this video where I discuss the re-invention of the camera store and photography business I operated for 28 years and my new role as US CEO of the new social media platform, beBee.com – and why personal branding is a crucial part of being successful in today’s connected world.
If you are running a photo retail store, I don’t have to tell you 2016 was a difficult year for photo retailers. If natural disasters killing camera production and supply wasn’t bad enough, we had Amazon adding same-day delivery to major markets—trying to compete directly with the instant gratification one gets from buying locally.
Matt Sweetwood among Brand Quarterly’s ’50 Marketing Thought Leaders Over 50 in 2016′!
This is a short and focused part of my interview with WNPV Radio about beBee.com and how to make a resumé that stands out
If you are not using your personal Facebook as a tool to build awareness for yourself or your company’s brand, you are missing out on arguably the world’s most powerful, free marketing tool. Facebook is used by more than half of the world’s online population…
Simply put: all our customers were going out of business, our product was losing margin, and our competition was growing in number, capability, and size. I had to do something or my family’s 60-year-old business would also be done.
I think it’s fair to say most of us were shocked when we saw the Nationwide 2015 Super Bowl Commercial, “Make Safe Happen.” It’s pretty risky business to have a child in an ad who speaks about missing out on the best moments of his life because he died in a preventable accident.
The urgency I felt when my own children were suffering, unproductive and unhappy was greater than keeping my own job. This was a real creative problem unlike anything I knew before because the solutions are not linear. I had significant problems occur every day. They had to be solved.